Tuesday, February 10, 2015

This poll will be HUGE

These polls could be a game-changer that helps persuade Elizabeth Warren to run for president.
Dear MoveOn member,

I'm Nick Berning, MoveOn's Communications Director. You don't hear from me often because I spend most of my time talking to reporters and driving our messages in the media. 

But I had to write to you today because I just got back the results of the polling we commissioned in Iowa and New Hampshire—and it would be an understatement to call the results encouraging. The results contain incredible news related to Senator Elizabeth Warren's prospects in a presidential election. 

I wish I could share specifics with you right now. But to maximize media coverage, we have to share the results with reporters first. And my team is still working out our release strategy for later this week. 

Here's what I can tell you for now, without spoiling our chances of generating a ton of media coverage. The results will show that Elizabeth Warren's story and vision are powerfully resonant with voters crucial to winning the Iowa caucuses and the New Hampshire primary. This news could be a game-changer that helps persuade Elizabeth Warren to run for president.

It's an amazing start to the next big stage of our "Run Warren Run" campaign: proving Warren's ideas move real voters and that she really, truly could win a general election if she runs. (By the way: In case you missed the news, New York's Working Families Party decided over the weekend to join the call for Warren to run—a huge infusion of momentum for our movement.)

Next up: our poll release. The poll results have the potential to be game-changing, but they are just a start. I need your help to:
1. Invest in a distribution strategy for our polling data, including targeted advertising that will reach key influencers.
2. Commission more polls immediately to keep the media momentum going. (If enough MoveOn members chip in, we can also poll in presidential swing states to demonstrate how strong a candidate Elizabeth Warren would be in a general election.)

Will you chip in $3 so we can get these poll results in front of reporters and influential Democrats this week—and commission more polls right away?

Yes, I'll chip in to help MoveOn get this poll in front of reporters and commission more polls right away.

We first started talking about doing polls nearly a month ago. We were hopeful. But we never could have imagined results this promising.

That said, as incredible as these results are, this poll, by itself, won't be enough to convince Warren to enter the race. 

We need to raise money to get our initial poll results in front of the political elite in Washington, D.C., Iowa, and New Hampshire the moment they're released. And then, we need to commission more polls to prove that Warren can win in key swing states. And we can't waste a moment. 

Normally, I'd wait until we could tell you more about what our poll said to ask for money—and normally I don't write fundraisers! But we really have to hit the ground running the second our game-changing poll is released to reporters. We can do that through smart ads, savvy media pitching, and more polls in the coming weeks—but there isn't a moment to lose, and we need your help to get started on all of this right away.

Will you help out with $3?

Yes, I'll chip in to help MoveOn get this poll in front of key influencers, commission more polls, and show why Warren should enter the race.

Thanks for all you do.

–Nick, Mark, Justin K., Corinne, and the rest of the team

P.S. I will share more of the details with you and other MoveOn members in the next few days. In the meantime, if you're able, please chip in to help with our release.

Want to support our work? We're entirely funded by our 8 million members—no corporate contributions, no big checks from CEOs. And our tiny staff ensures that small contributions go a long way. Start a monthly donation here or chip in a one-time donation here.

PAID FOR BY MOVEON.ORG POLITICAL ACTION, http://pol.moveon.org/. Not authorized by any candidate or candidate's committee. This email was sent to eddie alfaro on February 10, 2015. To change your email address or update your contact info, click here. To remove yourself from this list, click here.

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